Writing a TextbookWrite a textbook
An instructional case for scribbling a
Text books are often found dull, annoying and onerous. However, they are indispensable for ten thousand undergraduates and the monetary reward for winning writers can be considerable. And, they say, you know your markets. Stella Cottrell, creator of the acclaimed Study Skills Handbook " says that referencing your topic as unattractive is seldom a way for a text book reader to attract them.
You won't have much pleasure composing the schoolbook if you think so. Palgrave Macmillan's academic arts editor Suzannah Burywood says it's important to explore the industry and learn about prospective audiences and rivals. You' ll need to find out what sets your product apart from the rest and think about how you can make that distinction in a sale interview.
A free-lance text book and best-selling text book author on politics, Andrew Heywood says you should evaluate the strength, weakness and general focus of current literature and try to make something better. For Gerry Johnson, who is the creator of some of the most popular corporate book series on corporate strategies, many students who are writing course materials do so because they are proud of their work. But some of them are not aware of the fact that they will not be there to do so.
" He' s advising you to make your money and be truthful with yourself, how many ledgers you want to buy and how long it will take to make the work. Keep in mind that if you don't keep to a deadlines, you'll cause trouble for an entire publisher staff, and don't lose sight of the fact that you'll need to make changes and make adjustments after submitting.
Oxford International Centre for Publishing Studies Executive Angus Phillips says that while it is important to discover a niche in the industry and offer something new, one should not be completely put off if a similar publication already existed. Overcrowded markets may suggest a more likely source of opportunity to the publisher than an area to avoid.
Rival companies are continually attacking the book industry by providing faster and less expensive alternative products. However, he cautions that textbook authoring can be tough work, with additional materials needed for companion sites, raws for illustration creation, and a typing plan that can take up to six-month. Successfull stocks must go into new issues on a regular basis to fend off the sale of second-hand goods.
It is advisable to consult a publishers who have already done so if you still have a good cause for it. Locate the journalist you want to get in touch with and a suggestion, an example of a section, a summary of the other sections and an explanatory note on why the work is needed.
If you want your books to be successful, you need to work with a publishers right from the start to get them to the right people. "Otherwise you would run the risk of doing what you understood now, instead of taking someone on a journey," he says.
Writers are interested in what both college and faculty expect from a novel, says Burywood. She says every schoolbook needs a clear frame with a supple but coherent texture. It wants each section to have a specific emphasis and should be of similar length, with large text books divided into different parts.
Writers also need to think about how they will be illustrating their works with diagrams, graphics, spreadsheets and packed materials, although they are advised not to concern themselves too much with them. Burywood says that the most popular course manuals are clearly and concisely worded. It emphasises that although a textbook should try to move the area forward, it should not be too far ahead, because then it will not be so appealing for certain classes.
As Phillips says, the best writers understand not only the markets, but also the levels for which they write. Primordial research may appear in superordinate text books, but it can be a diversion at a lower one. As Graham Taylor, Publishers Association Publishers Association Executive Vice President of Editorial and Editorial Services, says, "It is still important to be informed about the way today's college graduates use text books and other information resources that are available to them over the Internet.
"Had I been a writer of textbooks, I would do my own research on the kind of study experiences which today's student wants," he counsel. Lastly, keep in mind that you need to keep your book up to date when it becomes a hit. Ehywood suggests to stay ready by writing down thoughts on how they arise instead of trying to recall everything when one comes to type the next issue.