Use microsoft Publisher OnlineYou use microsoft Publisher Online
Create online newsletters in Publisher
Microsofts Publisher 2000 enhances your communications with your customer or employee by turning your email into websites..... A large part of e-business consists solely of keeping an online profile for the customer. Why not put a news letter on the net to give your customer or staff the desired information about you?
Typically, a newsletter is generated either with a good text editor that can handle multi-column and picture placements, or with a much greater level of style checking in a browser. Here we will investigate the creation of web-based newsletter by Microsoft Publisher 2000, which has always been regarded in the Windows environment as a feature-rich but easy-to-use software suite.
That is, it's about half way between a text editor and a full version of your digital marketing software, and it addresses exactly those types of users who want to produce beautifully formated but simply generated emails. It can even own Microsoft Publisher 2000 because it comes with all Office 2000 releases except Standard.
Usually, if you purchased Small Business, Professional or Professional version, you can download Publisher by placing the second CD. This is the first stage in the creation of the newletter. Launch Publisher, and then choose the option Subscribe to our mailing list in the Wizards section of the Publisher catalog that will appear as an automatic one (see Fig. 1). The main window of the catalogue contains a range of email alerts.
To see which one you like, choose it, and then click the Start Wizard icon. We will use the Borers Newsletters because the colourful margins on the pages and top pages of our publications give the impression of being different from a traditional website. Please note: The Publisher 2000 catalog also contains several website artwork.
This is a very useful approach for websites, but not for newsletters. The Publisher now launches the Newsletters Editor. This will highlight the standard schema for each of your newsletters, but you can also choose another one (you can also modify all options of the assistant if you edit the newsletters later).
If you click Next again, you will be asked for the number of lines the letter should use. You will then be asked if you would like to insert a User ID in which the customer's postal adress will appear, but since this email will appear on the Internet, this is of course not necessary.
Then you have the choice between a one-page and a double-page publishing, but since it is not a printed version, it does not play a role. You will then be asked for the type of information you want to incorporate into the publications, which range from Primary Business to Home/Family. If you click on Finish, you have your newsletters. Here you have to create the newletter yourself.
Use all the publisher's edit functions, insert new pages, substitute and insert photos or artwork, customize them to suit your company's taste (and guidelines if necessary), and so on. Many of these jobs can be done using the assistants in the Newsletter Wizard window in the upper lefthand corner of the app.
First, modify the name of the newsletters, the year and number of the issues, the date of publication and the article headings on the four pages (you can toggle between the pages using the page symbols at the bottom of the front page). Lastly, modify the table of contents and store your work as a Publisher Publishers page (pub).
We are now prepared to create the web-release of your newsletters. You have two ways to turn your newsletters into a website, but only one of these ways gives you the desired package format. Firstly, choose Create website from current publication from the File drop-down list.
The Convert to Website dialogue opens, which provides you with two possibilities. Use the Web Site Wizard to either auto-generate a Web site theme with links, or the alternate option Custom Links and customize my own Web site theme. Just click OK and Publisher will build a website.
A Publisher help page will appear in both cases, prompting you to store your work.
A further ballon asks if you want to run the Design Checker (see Fig. 3). As the Help balloon tells you, the aim of the Design Checker is to identify which parts of your newsletters cause trouble when transformed into a web-file. A Options tab in the Design Checker window lets you tell the program what you want it to look for.
However, the web file format convertion makes even some of the most basic format files useless (e.g. bleeds), so publishers warn you that they will not work as intended. In particular, you will notice that Publisher wants to transform text into a graph when text boxes are next to each other.
A strange but (we assume) useful function of the Design Checker is that once it begins to look for issues, the same issue is found over and over again, unless you have corrected it; select Ignore or Ignore All to get out of this replay. Work on any Design Checker issues, then click Next again to see if you like what you did.
Once you've corrected any issues found by the Design Checker, you can verify if your newsletters take too long to be downloaded by people. An indisputably useful function is the Reverse icon on the Design Checker; once you have made a modification, you can directly reverse it from the Design Checker.
Once you have finished using Design Checker, the publishing can be stored as a website. To see what your work will look like for your audiences, from the File option of the File panel (see Fig. 4). Then, from the File drop-down list, click on the option File and click OK. In the resulting dialogue box, either store the page or the whole site on your disk.
Then you are prepared to send the newsletters to your company's website or to your own if you wish, regardless of the processes you are allowed to use. If you are using Microsoft FrontPage, you can use the Office Web Folder function to store directly on your Web site. Usually you will transfer the email to the appropriate folder on the distant webservers.
Publishers won't create a powerful e-commerce site for you, but if you need a strong online visibility that lets people see what's going on in your business, you don't have to look any further than this paperclip. Its latest publication is Special Edition Using Microsoft FrontPage (Que). With Publisher 2000, one of the key advantages of building your web newsletters is that you can provide both printed and online editions of the newletters.
If this were the case, you would first create the printed copy and then save the data for further use. Then, use the Save As command to save a copy of the publishing that you use the Publisher Assistant to create a website. Make sure to use different versions of the files for each use, to prevent the printed documents from losing some of their pure designs.