Self Publishing on the webSelf-publication on the Web
Significance of a website in self-publishing
Writers who publish their own work will not be astonished when they listen to the line "There is a big gap between major publishing houses and their authors". It' the long-standing industrial advisor Mike Shatzkin, and he is a writer on website. Shatzkin, who chairs the annual New York based New York based event known as the New York based DBW Conference, writes: "But whatever is the truth, the website is the only truly owned property that the writer can own that will not be affected by any changes in the policies or processes that will influence its detection in searching or the capacity to use it for any purpose".
Shatzkin's primary goal is to empower publishers to help writers build and manage the most efficient websites, and he happens to come across one of the iridescent side-effects of publishing independently: "Most self-publishers are probably better at grasping the importance of a good website because they control their own sourcing.
No, in many cases, especially for non-fictionists, it makes good business to blog. Blogs are not the purpose of your site unless it is a useful and time-effective way for you to minister to and engage with your readers. Actual point is this link. Today, the true value of the web environment for the writer lies in connectivity, interconnectedness and accessibility.
They want them to end up on your website and get everything they need to get connected to you, to have the feeling that they want to stay in communication with you, that they have you. Provide a shortcut to the Contacts page; your publicity icons (you don't have to use all of them, but if you provide a shortcut, make sure it works, test it); a feeling for your person - it comes from an intelligent, attentive and targeted website designed to tell your site users what you want to say.
It is your turntable, your home, your inspection centre.... and your shopcase.