Book ImprintImprint Book
Short lesson about Publisher, Imprints, CreateSpace and Bowker
As I was preparing to release The Self-Publisher's Ultimate Resource Guide a few months ago, I came across an interesting issue that could concern more writers, as your own editorial system is maturing further after a first book. In the 1980' I acquired my ISBNs for Globe Press Books, my first publisher.
Once this had taken its course, I published further, but had to rename my publishers because Globe was a relationship that was later disbanded. This is no issue for a publishers, because we can easily create a new imprint for each individual group.
As a rule, these printings relate to a certain series of publications that appeal to a similar audience or viewpoint. Here is an example of how Pan Macmillan positioned his Bluebird print: Imprinting enables a publishing house to create a single corporate image for a coherent set of titles, some of which may be targeted at particular markets.
Here is a listing of the Imprint collections of the big Knopf Doubleday group: The Imprints: Most of the people on this register have a history of their own within the book publisher, and they were separate businesses before they were purchased and united. For example, when I published on Globe Press Books, I created a Fourth Way Books imprint for a particular public interested in this nesting-point.
CreatingSpace has a great user experience for creating your book, probably the best and simplest of all I have ever seen, with a lot of help available during installation. As we have just seen, a Publishers Name is not an Imprint Name, they are different, and we have seen that alisher can have many Imprint.
So, it doesn't really make sence that ".... the publishers... is your imprint, does it? Certainly enough, when my book went into the reviews trial, it was overruled. In this case "Marin Bookworks. The name of my publishers was "Joel Friedlander, Publisher".
The Bowker plate also showed the prints I had used in earlier years, but not the name under which I now published. I' ve spoken to a Technical Services Manager at CreateSpace and found that everything you put in the track information under "Imprint Name" must either be the publisher's name or an imprint name in your Bowker file.
Now, I'm just gonna put Marin Bookworks as an imprint name, right? As I looked, there was no way for a username to be created. Does that mean I had to open another Bowker bankroll with the additional cost of new an ISBN? Would I have to rename my publisher just to comply with this CreateSpace vulnerability assessment?
At the end, I contacted a senior analyst at Bowker who told me his own ideas about imprints: I did so to resolve the disparity my book had exposed on the evening before its pub. Brownker made the changes within 24hrs and the book was reviewed at CreateSpace a fewhrs later.
Now my Bowker Publishers Records shows both my recently updated name and the other prints I have used over the years: I have recently written about how writers can "evolve" in their projects, either by becoming more enterprising, or by beginning to release other writers' works, or by entering into cooperation with other writers.
For all these situations, the capability to produce selective prints for certain book series can be an excellent strategy instrument. An individual writer who publishes her own book could even use an imprint if she decides to republish in a new gender if it has nothing to do with her own theories.
Would you use an imprint in your own publisher?