Best Time for WebinarsTime for Webinars
Best time for a webinar
It' not a mystery, webinars are one of the best means of promoting your website. That means: We know a great deal about what makes a particular seminar a success. As webinars become more popular as a complete way to create a powerful, dedicated audience, the keys to success are more important than ever.
This is a frequently asked questions for newcomers to webinars..... What is the best time to have one? Selecting the right date and time for your online seminar can have a big impact on its effectiveness. Just like TV, the webinars have their " primes time " and their slower time.
In contrast to TV, where Nielsen reviews are available, there is very little or no research on when "prime time" is for webinars. Luckily, managing a web seminar firm has given us an inside look at this situation. We were able to get a clear analytic view of the online seminar lifecycle and the best number of visitors to webinars on the basis of our own users' information.
However, before we delve into the figures, you must grasp the big picture. First thing you should know about planning a web seminar is that it must be comfortable for your audiences. Timezones and culture can have a huge influence on your visitor numbers and (ultimately) conversion.
In doing so, not only time zone are not considered, but also the issue of civilization is neglected. So the " best " date of the month for your webinars is in relation to the position of your public. When we applied this policy to the information, we did not determine that Monday or Tuesday or Saturday or any particular date is "best" for a website seminar.
As an example, participation (as a share of registrations) on the first and last working weeks is rather low. The first case is that the focus is usually too much on the coming weeks. Our analyses show that the best few working weeks (as in the highest percentages ) are the penultimate and penultimate workdays.
That would mean in the US that a Monday or Friday online seminar is already a drawback for you. Tuesday and Thursday are your best choice. Locate the coastline, countries, time zones, and schedule accordingly. Again, our vision of the "best" date and time for a web seminar is always when the highest percentage of those who have registered will actually be there.
Though the figures may look a little scary, think of them as impact diameters; even the best ones don't seem too impressing at first sight. Irrespective of the time zones your audiences are in, there is a Sweetspot for a one-hour onlineinar. The webinars with these starting hours have an avarage participation quota of 39%.
My webinars have an avarage participation of 47% during this period. Again, an intersection of 39% may not seem like much, but as a percent of applications it is great from a statistical point of view! Considering the total number of visitors in the mid-20s, anything that approaches the 50% limit is an achievement.
During this time the visitor numbers were similar to those of the 11:00 - 14:00 o'clock commercial in America. These figures tell us that the Aussie people, despite all their best endeavours, are not too different from the Americans - at least as far as their participation in webinars is concerned. 10:00 to 12:00 has proved to be the best online seminar windows.
Adding more global attendees, we will keep tracking this information and provide a more granular view of the number of attendees to webinars around the world. As we collect more numbers, we will know more, and our own audiences will be better equipped to maximize the effect of their webinars.
Offered in 7 brief webinars, this A-Z course shows you how to design, build, promote and conduct your first web seminar with the trust of an experienced professional. This - and the know-how of some qualitative analyses - can make webinars the keys to establishing a credible presence in your markets.